National Blog Campaigns
See below for examples of campaigns. Current clients include Albertsons, Market Street, Sally Beauty, Big Fish, Roma Boots + more.
For a quote, please email mydallasmommy@gmail.com
Here are some recent campaign results:
Grocery Chain Anniversary Sale
Objective:
Large grocery chain sponsors content generated from leading influencers to drive buzz, awareness, foot traffic and an overall increase in sales
Target
Women 25-54
Medium
Sponsored Blog Posts and Social Media content with Family, Coupon/Deal, Food and Lifestyle Influencers
Methodology:
1) Leverage a network of expert bloggers to blog several times about the sale during a two week duration, what they love about the grocery store, recipes, etc.
2) Engage users across multiple platforms using social media and blogs
RESULTS: 51MM Impressions (combined blog post & social media impressions) 900 + Posts
Grocery Chain Co-op Example
Grocery sponsored content to support the biggest Rubbermaid promotion of the year with 50% off the entire line of Rubbermaid products.
Target:
Women 25-54
Medium:
Sponsored blog posts and social media content with Family, Coupon/Deal, Food and Lifestyle Influencers
Methodology:
1)Leverage a network of expert bloggers to blog once about the sale
2)Engage users across multiple platforms using social media
RESULTS: 2.29MM Impressions
39 Posts